SenianAI is a Hong Kong-based startup working on a motorised wheelchair designed for people with lower-limb disabilities. The wheelchair is still in the prototype stage, but it’s all about helping people move around more freely at home and regain a sense of independence and dignity.

The company applied for support through a local charity platform, and I was lucky enough to be awarded the project to help shape their brand identity — something that will eventually roll out across all their marketing materials, including a future website.

For the visual concept, I wanted the brand to reflect lightness, movement, and empowerment. I took inspiration from nature and leaned into biophilic design — using familiar organic forms to make the identity feel warm and approachable. I designed a custom insect-like symbol inspired by butterflies and dragonflies, paired with a bold but playful colour palette to keep the overall look both strong and uplifting.

Although the project is still in progress, it’s been a real privilege to support this meaningful cause on a pro bono basis.