Peter Kelly Addiction Traning and Supervision is a client based in Dublin. The brief was to create a brand that will be used on all the training documentation, marketing objects/advertising and a web-presence.

I wanted to lend the brand a simplicity but also calmness. Irish nature photography, mostly taken by me, was placed central to the website.

The metaphor of a country road indicates the journey that both patients and students will undertake. The logo is a decorative representation of the brain but also hints at a feminine, floral design.